On October 28, Novactiva was featured on BFM Marseille Provence, in the show “C’est la Tech BB!”, which highlights innovative companies shaping the future of the region.
This invitation marks an important milestone for the young company, which stands out for its advanced scientific research and exclusive SEQ-ID™ peptide technology, at the heart of its next-generation nutraceutical ingredients.
During this interview, Béatrice Durieux, founder and CEO of Novactiva, highlighted the brand’s scientific and holistic vision: combining biotechnology, naturality, and clinical efficacy to address the challenges of cellular aging, skin regeneration, and joint comfort.
“Our ingredients, validated by clinical studies conducted both on cell cultures and human subjects, demonstrate significant results — notably on hair density or skin regeneration, in terms of elasticity and hydration, etc.,” she explained on set.
Through this interview, Novactiva reinforces its position as an emerging player in the field of nutricosmetics and advanced nutraceuticals, placing French research and scientific evidence at the core of its commitment, in line with a responsible and sustainable approach.
🎥 Discover the full interview on BFM Marseille Provence
